Apink releases comeback MV, “Luv”

Girl group Apink has returned with their 5th mini-album Pink LUV on November 24th, eight months since the release of their mini-album Pink Blossom. Along with their latest album, the music video to their title track has been published.

Taking a step from their normal cute concept, Apink shares a more sophisticated look with fans as they incorporate the fall season into their music video.

An element of hip-hop can be heard in Apink’s “Luv,” while the arrangement of the chorus features 12 bars versus the normal use of eight or 16 bars. The track also nicely focuses on the members’ vocals, their singing abilities as a group highlighted.